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  • Issue #154: OpenAI just turned ChatGPT into an app platform

Issue #154: OpenAI just turned ChatGPT into an app platform

PLUS: AgentKit ships for production AI agents, OpenAI acquires Roi for personalized finance, and Tesla Optimus learns Kung Fu

Author

Nathan Lands
October 10, 2025

Good morning, welcome to this week’s Lore Brief, your 3-minute brief of the most important moves in AI and tech.

  • OpenAI launches Apps SDK at DevDay 2025 - build apps that live inside ChatGPT → The new SDK lets developers turn ChatGPT into a full-blown app platform — with custom UI elements, buttons, and in-chat actions that call external APIs. Think Canva, Notion, or Stripe workflows running natively inside ChatGPT. Read more here →

  • The second big DevDay announcement - AgentKit, a toolkit for production-grade AI agents → AgentKit brings a visual Agent Builder, a shared Connector Registry, and a sleek ChatKit UI, plus built-in evaluation and prompt optimization. It’s a one-stop system for designing, deploying, and managing complex multi-agent workflows — from prototype to production. Read more here →

  • Roi acquired by OpenAI → Roi, a startup building personalized investing tools, has been acquired by OpenAI. The team began three years ago aiming to make finance more individual and ended up exploring how personalization could reshape software as a whole. The move could hint at OpenAI’s next frontier—bringing personalized financial intelligence into everyday life. Read more here →

People on X continue to post very useful Sora 2 tutorials. The 3 best from this week:

Tesla Optimus Learns How To Fight

Figure Robot III Announced, Looks Incredible, But They Still Haven’t Shipped…

Universal memory API & app to retain, organize, and retrieve your “knowledge state” across any AI client.

  • Sora 2 Pro video generation in API → Sora 2 and Sora 2 Pro are now available in the API, allowing developers to generate or extend videos from text prompts - cinematic, physics-aware, synced dialogue/sound. Read more here →

  • Supermemory $3M raise →
    Founded in India by Dhravya Shah at 19 and now based in San Francisco, Supermemory has raised $3M to tackle one of AI’s hardest problems—memory. Read more here →

  • Google Quantum AI researchers win the 2025 Nobel Prize in Physics →
    Michel Devoret is awarded alongside John Clarke and John Martinis for pioneering macroscopic quantum effects in superconducting circuits. The work behind Google’s quantum processors shows how deeply AI-assisted design and simulation have become part of modern physics.
    Read more here →

  • Grok Imagine 0.9 just launched → The new version of Grok’s video model delivers a major leap in realism, motion coherence, and emotional depth. An experimental music video with strong character consistency is making the rounds — offering a glimpse of where AI video is headed and its ability to have emotional impact, although being AI generated.

  • DoorDash experiments with ChatGPT’s new App SDK →
    DoorDash is testing how food ordering could work inside ChatGPT using OpenAI’s new App SDK. It hints at a more effortless way to order — whether it’s your usual favorites, only healthy meals, or something new without overthinking. See more here → 

  • The AI money map → Morning Brew highlights two flowcharts showing how Big Tech’s billions loop around OpenAI, Anthropic, and NVIDIA — the whole AI bubble, visualized. Check it here →

Watch The Next Wave Podcast

That’s it for this week’s Lore Brief.

See you next week!