10 Amazing Perplexity Use Cases

Hi everyone,

This is Lore, the newsletter that helps you thrive in the age of AI.  

Thank you for being a part of 20k+ techno-optimists and growing. 🙏

P.S. Watch the latest episode of The Next Wave with Zeynep Ozdemir from Atlassian here!

1) Things Are Getting Better

Energy costs for generating tokens for AI models have gone down 100,000x in 10 years.

2) 10 Amazing Perplexity Use Cases

Ever since our interview with Aravind Srinivas, the CEO of Perplexity, it’s become one of the main ways I use AI.

After spending time in Boston for Inbound 2024, I realized that I’m in an AI bubble, and most people have no idea what you can do with Perplexity. So, I put together a little thread on X to share the top 10 use cases I’ve found.

(I’m getting active on X again, so any support to like or retweet is greatly appreciated. 🙏)

Hopefully it’s useful and gets you thinking about how you might work smarter with Perplexity.

Check the thread if you want the full details, but here’s the TLDR:

1. Answers.

2. Track Hurricane Milton

3. Price Comparison Shopping

4. Property Market Research

5. SEO

6. Learning

7. Customized Outputs

8. Market Research

9. Meeting Preparation

10. Make Perplexity Your Default Search Engine

3) The Next Wave With Zeynep Ozdemir

In this week’s episode of The Next Wave, Matt Wolfe and I spoke with Zeynep Ozdemir, the CMO of Atlassian, about how AI can be your partner at work. The show was live on the main Inbound 2024 stage. Check it out!

Also, please subscribe to The Next Wave on Apple, Spotify, and YouTube. 

4) Job Hunting AI Agents Have Arrived

There is now a working AI Bot for applying to jobs called Auto_Jobs_Applier_AIHawk. Someone has already used it to apply for 1000 jobs and get 50 interviews in 24 hours. Incredible.

Want to try it? It’s open-source here on GitHub with 16k stars.

Imagine how many things like this will be automated once we get the new AI models with working agent functionality and know how to integrate with various web APIs. I know I’m a broken record, but I want to hammer the point. Things are about to change more than people realize. AI isn’t just a chatbot.

We’re about to have agents and robots that do most of our daily tasks. There will be more opportunities and more disruption than ever before.

5) AI For Faceless YouTube

Everyone’s favorite indie hacker, Pieter Levels, has created something I could see myself using. With his startup Photo AI, he’s made a prototype that allows you to generate a fake person and make a video of that person talking.

I’m surprised how good it looks. You can tell it’s not real if you pay close attention, but this would work for a short video for most people.

After hanging out with Matt Wolfe in Boston and doing our live show, I’ve considered creating a YouTube channel. To get some experience, I might experiment with a faceless channel.

With something like what Pieter has created, I could make a Claude project and teach it what a good and bad YouTube script looks like — then feed it some news I want to cover and have it create a script. (this is what Matt does for some of his shorts)

Now, with this, you wouldn’t even need to read the script. You could feed it into a system like this to generate the voice and video. Publish, and you’re done.

This market will probably be very saturated in a year or two, but it’s a huge opportunity right now.

If you’ve ever thought of creating a YouTube channel for yourself or your company, now is probably the best time.

BONUS: Behind-the-scenes story

Some of you might find this post interesting. I shared some behind-the-scenes details about how Greg Isenberg’s advice to me in Kyoto contributed to the start of The Next Wave podcast. And how I connected to him and Matt Wolfe because of a post I did on X that resulted in Jeff Bezos following all of us.

That’s all for today. Please consider sharing the newsletter with your friends if you think they’d enjoy it. 🙏

Please give me feedback on Twitter. I am still figuring out the best format for this newsletter. Which part did you like? Dislike? Do you have other suggestions? Please let me know—just tweet @NathanLands.

-Nathan